Participant introduction

Sandra Vojković

Direktorica maloprodaje i članica Uprave
Pan-Pek
Sandra Vojković is the Director of Retail and Marketing and a member of the Board of Directors at Pan-pek, one of the largest Croatian bakery chains. She has extensive and long-standing experience in the bakery industry, initially serving as the Director of Marketing and later as the Director of Retail and Development. She built her career in leading positions at Babić Bakery, a regional leader in the bakery sector from Dalmatia, with a special focus on merging production and market strategies, and later as a consultant and coach in the areas of retail, bakery, and customer relations. Over the past two years, she has continued her career at Pan-pek, applying her acquired skills and qualifications to transform and further advance this bakery company.