Specialist in public relations, branding and event management in the gastronomy, wine and hospitality sector. Irina fosters a holistic approach to specific locations by connecting tangible and intangible heritage and private and public sector stakeholders, with the aim of creating value-added products and tailor-made concepts. For the last 6 years she has been leading the projects of the JRE Croatia association as a consultant. She actively works on development concepts in the field of Croatian enogastronomy.